Goals:To create a full-size 12-inch vinyl packaging, also consider how the core piece can develop and progress the system forward to other assets.

The central theme of Glass Animal’s music is man’s connection with nature and our more animalistic tendencies. This is evident in their lyrics which are filled with references to natural textures and raw emotions.“Welcome to my zoo” is one of the opening lines from their song Toes. This line embodies the themes of the album and also drives my packaging narrative. A Zoo holds a broad range of exotic animals, just as the human body holds a vast collection of emotions.