Well.

UX/UI Design • Prototyping • Proof of Concept

As “smart” advanced bartending appliances are entering the market, there is potential to embrace millennial's love for customization while staying on budget.

A concept for an affordable home bartending experience which helps novice drinkers and home bartenders learn how to make their favorite drinks. It simplifies the experience and reduces the intimidation factor by working with one has available in their current collection.

User Story

As a person who likes to try different drink variations, I want to find new drink recipes, but I don’t want to have to go to the store and buy a bunch of additional ingredients. I would rather focus on using what I already have.

Well Shaker

Aknowledging the beginner or non-existent experience of the user, the shaker includes precautions such as:

—Anti-Spill, Locking Lid,
— Easy Pour Container Lip
— LED Fill Light indicator
— Temperature Sensor
— 48 Hour Lasting Battery
— Double Wall & Vacuum Insulated

App Extension

The app provides additional support to the user by providing additional infomation to help make the experience more streamlined, and help the user be better informed. These features include:
— A digital collection of the user’s sprints
— Suggested mixes based on the user’s collection
— A digital cocktail book 
— Ability to browse other sprints 
— Ratings and reviews of sprints so it’s easy to compare taste and quality

Impact

This concept could bring a new perspective to the idea of home bartending to the market. At home bartending seems relatively unattainable at the moment to millennials because it is often associated with being expensive, and hard to learn. Well simplifies the process to ensure almost anyone can easily make their favorite cocktails at home, by making home bartending more accessible. This gives millennials an opportunity to experiment and make it their own individual experience.